Manager Up Marketing Manager

Manager Up Marketing Manager
We are looking for a professional with experience to join the Digital Marketing & Analytics team at Deloitte Digital in our Milan office, working in a Hybrid mode.
At Deloitte Digital, we specialize in defining strategy and digital transformation journeys for our Clients, enabling new operating models increasingly focused on delivering a distinctive Experience.
You will be involved in supporting the CEO and Top Management in enhancing profitability and achieving operational excellence in the business model.
Your Role
The Senior Manager will play a strategic role: leading a team, sharing their expertise and approach, and being responsible for client relationships, fostering business development. He/She will:
Develop and execute comprehensive performance marketing strategies across various digital channels including Paid and Owned channels (e.g. Social Media, Display, Email, App, etc.).
Lead the Marketing & Analytics team in the collection, analysis, and interpretation of data, using advanced techniques such as Marketing Mix Modeling.
Work on Customer Data Platform (e.g. based on Google Cloud) to manage and analyse large datasets.
Lead the design of customer loyalty / egnagement programs for B2C customers.
Collaborate with cross-functional teams including creative, content, data scientist, to develop a comprehensive Digital Marketing offering for B2C Clients across different industries (mainly, but not limited to, Consumer Goods, Retail, Travel and Energy & Utilities).
Mentor and lead a team of marketing professionals, fostering a culture of continuous learning and development.
Winning requirements
Bachelor's degree in Marketing, Business, Data Science, or a related field.
Proven experience (10+ years) in performance marketing and analytics, with a track record of successful campaigns and measurable results.
Strong proficiency in Google Cloud Platform (GCP) and related tools such as BigQuery, Data Studio, and Google Analytics.
Experience in designing and managing customer loyalty programs.
Excellent analytical skills with the ability to interpret complex data and provide actionable insights.
Strong leadership and team management skills, with the ability to inspire and motivate a diverse team.
Exceptional communication and presentation skills, with the ability to convey complex information to both technical and non-technical stakeholders.
Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously.
Make An Impact That Matters
Deloitte is a leading global network in professional services for businesses, present in over 150 countries with 457,000 professionals. We offer innovative and sustainable solutions in Audit & Assurance, Consulting, Financial Advisory, Risk Advisory, Tax, and Legal. Our mission is to support companies in developing and implementing strategies that align with market trends.
At Deloitte, sustainability is a core focus. Through our Environmental, Social, and Governance (ESG) strategies and initiatives, we are committed to promoting responsible, sustainable, and inclusive growth for the Planet, our people, and society. Discover more about our Corporate Sustainability strategies, including Well-being, aimed at improving the physical, mental, and social well-being of our people so they can thrive in all aspects of life, and WorldClimate, Deloitte's global strategy to become a Net Zero organization and drive responsible choices within and beyond our organization.
Are you ready to #MakeAnImpactThatMatter together? Apply now!
Interested candidates can submit their application, including authorization in compliance with Legislative Decree 196/2003. This search respects Legislative Decree 198/2006, Legislative Decree 215/03, and Legislative Decree 216/03 and is open to candidates of any gender identity or expression, sexual orientation, age, ethnicity, or religious belief. This job posting was created with respect for diversity and inclusion.